A custom motion identity project for the ‘Why Canada’ YouTube channel. I produced a dynamic intro sequence using client-provided footage and branding assets. The project focused on creating a welcoming and professional entry point for their content, ensuring the channel’s visual identity aligns with its mission of supporting and inspiring the immigrant community in Canada. […]
Designed for a beauty start-up in Japan, this project centers on an innovative triangular seal that functions as both a logo and a brand stamp. The choice of lavender symbolizes the brand’s commitment to self-care and vitality. I utilized a dual-typography approach to reflect the brand’s multicultural roots, pairing a hand-drawn script with a minimalist […]
Project Overview In a cross-functional collaboration with a journalism team, I led the editorial design for Cavalheiro Moderno, a lifestyle magazine tailored for the modern man. My role was to translate diverse content—ranging from hard news to fashion and culture—into a cohesive, sophisticated visual narrative. I focused on a minimalist yet bold layout that prioritized […]
This magazine campaign was designed to break the passive reading habit by introducing an interactive element: a self-adhesive note that piqued curiosity and invited the audience to ‘play’ with the ad. Targeting the 30–40 demographic (Class B), the piece uses clever metaphors to position the Spark as the ultimate urban solution. By depicting competing vehicles […]
Created for the Rio 2016 Olympics, #PARTIU is a comprehensive lifestyle and tourism magazine designed to guide international visitors through Rio de Janeiro’s vibrant culture. As the Lead Editorial Designer, I was responsible for the entire visual identity, grid systems, and image curation. My goal was to transform complex tourism data—from restaurant reviews to cultural […]
Developed for a specialized Senior Products Fair, this project involved the creation of ‘Porto Seguro Melhor Idade’ (Best Age), a dedicated insurance line tailored to the elderly. The service goes beyond traditional coverage, offering value-added benefits focused on safety, comfort, and leisure. I was responsible for the full visual identity and campaign collateral, ranging from […]
Supporting the third sector through design, I led the visual communication for a series of health awareness events. The project required the rapid creation of educational handouts and event signage to assist in patient outreach and fundraising. A key component was the ‘Blue November’ campaign, where I designed flyers focused on prostate cancer prevention to […]
In collaboration with renowned graffiti artist Biel Siqueira, my team developed a limited-edition packaging series that bridges the gap between consumer goods and urban culture. I translated Siqueira’s vibrant street art into a functional high-fidelity layout, creating a product with high aesthetic value. The goal was to leverage the packaging as a lifestyle accessory, driving […]
The challenge for this project was to translate Usiminas’ core philosophy—’A universe of possibilities in every detail‘—into a compelling visual campaign. By adhering strictly to the brand’s Visual Identity Manual, I developed a series of print and Out-of-Home (OOH) pieces that highlight the omnipresence of steel. From home appliances to automotive and civil construction, the […]
Designed to reflect the balance and precision of Pilates, this landing page provides a serene and intuitive user journey. I developed a custom WordPress solution that highlights the studio’s expertise and facilities. The layout was carefully structured to showcase ‘what we do’ while making essential information, such as contact details and location, easily accessible for […]
Commissioned by Professor Roni Muraoka, this project involved the complete design and development of a professional web presence. I was responsible for the visual concept—crafted in Adobe Photoshop—and its full implementation into a custom WordPress environment. The result is a high-performance, manageable site that highlights academic expertise with a polished, modern aesthetic. […]
Developing Praxis was an exercise in creating a cohesive digital identity for multiple communication courses. As the lead designer and developer, I translated the diverse needs of Advertising, Journalism, and Marketing students into a single, intuitive interface. The project involved crafting a custom layout from scratch and implementing interactive elements using jQuery to enhance the […]
Developed a multi-functional WordPress platform for a photography-focused brand, serving both beginners and professionals. Organized educational content, service information, and portfolio galleries into a structured and intuitive user experience. […]
Designed and developed a custom WordPress layout for my personal blog in 2016. The visual concept was inspired by my interior design choices at the time, translating a color palette of yellow, white, and gray, along with chevron patterns, into a cohesive digital layout. […]
Developed the full visual identity for a fashion and style blog, including logo design, business card, and custom WordPress layout. Created a cohesive brand presence across print and digital platforms, ensuring consistency in typography, color palette, and overall visual direction. […]
Created a single-page personal website focused on storytelling and personal branding for a professional model. Organized biographical information, runway highlights, and awards into a structured, scroll-based experience designed to reinforce credibility and visual impact. […]
Conceptualized, designed, and developed my personal blog, managing the entire process from visual identity to WordPress implementation. Built a custom layout focused on expressive typography and balanced white space, inspired by a watercolour artwork by Débora Fantini, incorporated with the artist’s authorization to strengthen the brand’s artistic tone. […]
Olha que bacana o que acabou de chegar em Campinas/SP!
O Veggie Ho! é especializado em refeições delivery para veganos 🙂 Eu não sou vegana, mas provei cada um desses pratos, e olha, posso dizer que são uma delícia!!! <3 Fiquei muito feliz em poder participar do desenvolvimento do site e das fotos das refeições <3 [...]
Custom web design and front-end development for a lifestyle blog focused on beauty, fashion, travel, and product reviews. Designed and implemented a personalized WordPress layout aligned with the blog’s feminine and editorial aesthetic, enhancing content organization and visual appeal. […]
Designed and developed a custom Blogspot layout for a fashion-focused blog. Starting from a base theme by Dani Danczuk, I restructured the layout, refined typography and spacing, and implemented front-end adjustments to enhance visual hierarchy and user experience. […]
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