Fair of products and services for seniors

Developed for a specialized Senior Products Fair, this project involved the creation of ‘Porto Seguro Melhor Idade’ (Best Age), a dedicated insurance line tailored to the elderly. The service goes beyond traditional coverage, offering value-added benefits focused on safety, comfort, and leisure. I was responsible for the full visual identity and campaign collateral, ranging from magazine ads and event banners to branded merchandise and a promotional video which I scripted, filmed, and edited (Video produced for internal academic evaluation).